Add another national honor!Hongjitang Traditional Chinese Medicine Cultural Industrial Park was rated as the National Traditional Chinese Medicine Culture Promotion and Education Base
"One mountain, one river, one saint" is the vital business card of Shandong tourism, and "one gold, one award, one church" constitutes the cultural heritage of Hongjitang for a century. In 1907, Hongjitang was founded in Jinan; in 1915, Hongjitang’s donkey-hide gelatin went abroad and won the first-class gold medal at the Panama International Exposition, becoming a pioneer in the internationalization of national brands; in the 1970s, Hongjitang Pharmaceutical developed artificial musk ketone , won the first prize of the National Science and Technology Progress Award in 2015, and brought hundreds of traditional Chinese patent medicine formulas back to life. Today, Hongjitang Pharmaceutical has ranked among the top 50 in China's pharmaceutical industry and has become the leader of smart Chinese medicine. As an important inheritor, practitioner and promoter of traditional Chinese medicine culture in Qilu, Hongjitang Pharmaceutical has formed a traditional Chinese medicine cultural system that has both the common characteristics of traditional Chinese medicine and the characteristics of Hongjitang.
Hongjitang Traditional Chinese Medicine Cultural Industrial Park is located in the east of Quancheng. The park has traditional Chinese medicine cultural relief walls, Hongjitang Museum, Le Jingyu Memorial Hall, handmade donkey-hide gelatin workshop, health hall, Yuquan Pavilion, Yuquan Well, Jiulong Jiuding and other traditional Chinese medicines. Cultural attractions; the antique buildings and natural landscapes in the scenic area are blended together, and the production workshops and cultural facilities are cleverly laid out. It adheres to the aesthetic spirit of Chinese architecture and integrates modern pharmaceutical production, traditional Chinese medicine culture dissemination, health and leisure, and industrial sightseeing and tourism. . The park has been rated as a national 4A tourist attraction and a national forest health and wellness base, and has been selected as a national industrial tourism demonstration base in 2022. Hongjitang Traditional Chinese Medicine Culture has been included in the "Fifth Batch of National Intangible Cultural Heritage Representative Projects".
Hongjitang Traditional Chinese Medicine Cultural Industrial Park takes traditional Chinese medicine culture as its core and carries out cultural tourism projects such as traditional Chinese medicine wellness tours, donkey hide gelatin experience tours, sunshine industrial tours, study tours, etc.; it also offers courses on traditional Chinese medicine sachets, handmade hawthorn pills, and acupuncture Special study courses such as small classrooms are held; cultural activities such as the Confucius Commemoration Ceremony and the Winter Solstice Donkey-hide Jiao Cultural Festival are held to bring a rich cultural experience of traditional Chinese medicine to the public.
Hongjitang Pharmaceutical was invited to enter the National Museum to appear in the "Light of Wisdom - Traditional Chinese Medicine Culture Exhibition" and to the Shandong Provincial Museum to participate in the themed exhibition "Journey to the Avenue - Modern History and Culture of Shandong" to showcase the culture of traditional Chinese medicine The value of the times allows more people to have close contact with and feel the charm of traditional Chinese medicine culture. Hongjitang Pharmaceutical also goes deep into community streets, organizes free clinics, science popularization and other activities to popularize knowledge of traditional Chinese medicine and promote the integration of traditional Chinese medicine culture into people's production and life.
The development of traditional Chinese medicine is based on inheritance. Smart Chinese Medicine Hongjitang will stick to its original aspiration, shoulder its mission bravely, further promote traditional Chinese medicine culture, continuously enhance people’s participation and happiness in traditional Chinese medicine cultural activities, and contribute the wisdom and strength of Hongjitang to the development of traditional Chinese medicine culture!